Protect the subject
State which product features, proportions, text, or colors should remain accurate.
Image to video AI
Use an image-to-video AI workflow when your product or visual asset already carries the context. Add the motion, pacing, and next action around it.
Image to motion
Motion is useful when it reveals a detail, creates a comparison, adds context, or carries the story forward.
State which product features, proportions, text, or colors should remain accurate.
Vertical, square, and landscape compositions create different jobs for the same image.
Use movement to show how the object is used, where attention should go, or what changes next.
Check visual accuracy, legibility, timing, and whether the movement supports the actual promise.
A simple motion plan
Start with the image, context, and visual details that must remain stable.
Describe the motion or camera direction that adds information, not noise.
Pair the motion with the product point and the next action for the audience.
Photo to video AI
Image-to-video AI can help explore motion from a still asset. The brief still needs a specific subject, desired change, channel, and review standard. If the image contains product text, packaging, pricing, or a person, check the result carefully before publishing.